I’m Alexandra, a Frenchy enjoying my best life in beautiful Adelaide.
I am a book lover, wanderluster and infectiously passionate about making women of all shapes and sizes feel fabulous.
I’m Parisian at heart
Growing up in Paris I was immersed in all things fashion, beauty and chic.
I developed a love for lingerie, which I see as a celebration of the diversity of femininity.
But, as with many first loves, I realised that it was a one-sided affair.
The industry that I loved didn’t love me back.
I get your struggle, beautiful
As a woman with bra size 8H, I struggled to find bras that fit well and made me feel great.
I completed my professional fitting training in one of France’s top lingerie boutiques and still struggled to find options for my size.
What young woman would be happy facing a lifetime of wearing granny bras every day? Not me!
So, at just 23, I set out to change the industry and the lives of thousands of women with it.
80% of women are wearing the wrong size bra
As a curvy chick I know exactly how it feels to be weighed down by an ill-fitting bra.
Back pain, shoulder pain and headaches – no thank you!
Sadly, many of the women I see who have been previously fitted are STILL wearing the wrong size bra!
Enough is enough – it’s my mission to make women feel amazing.
With luxe styles from 6 to 22 – D to J, I have you (and your boobs) covered.
Your boobs tell your story
I truly believe our boobs are wonderful story tellers – from breast cancer to breastfeeding, weight gain, weight loss, ageing gracefully and everything in between - our breasts are amazing at reminding us to celebrate our personal journeys.
I believe we owe it to our boobs to be well supported, comfortable and simply beautiful.
Get in the mood gorgeous
I know I know, bra shopping can be a drag… especially when it seems nothing will fit!
It’s time to change it up - a personal fitting with me will leave you feeling incredible. I’ll help you feel comfortable, playful and empowered.
Think a pyjama party between girls – bra shopping should be fun!
Keep the luxury of European fashion close to your heart
Be it for every day, to the gym or for a special occasion, with my personal fitting you can be confident you’ll find the perfect fitting bra from the best luxury European brands.
I haven’t met a pair of boobs I couldn’t fit – and if I don’t have your size I can order it in - simple.
Pair your new love with our luxe underwear or swimwear – I stock everything you need in the size you need it.
Fight for the right to feel fabulous
Since 2015, I have been in business helping women to feel glamorous, beautiful and strong.
This work truly lights me up.
I invite you to step into my beautiful, cosy Parisian apartment-style boutique and walk out feeling confident, sexy and ready to take on the world.
Meet me at
Shop 31 Adelaide Arcade, off Rundle Mall